written content with the media:

Write an introduction to the content.
List all the main point the information is going to address.
Explain the problems the information is going to help your readers solve.
Make a list of facts and myth about the problem.
Provide extra tips or advice to add value to the post.
Report what others are saying about the problem.
Add any reviews about the content written by others.
Make a list of resources where readers can get extra information.
Add your own review about the information.