SEO: 5 Keys To Get the Most

The biggest thing today for any webmaster is the concept known as Search Engine Optimization; but what is it exactly? You need to know what SEO is if you want to be successful and unfortunately, you are getting mixed information as to what will help your website to get the most. What you are in need of are some strategies that will help your website to become a profitable online business; so here are 5 things for you.

1) SEO is not some fancy term or concept which should be difficult to understand. If you have been researching it for a while now and are still confused, then you have not been looking in the right place. The basic concept behind SEO is to optimize your website in the manner in which you want the search engines to index it. You are not technically optimizing it for the search engines, which is a common misunderstanding.

2) Everything you add to your website should have some form of value for the visitors. If your visitors find the information worthless and leave no sooner then the page loads, then you need to make the information better; it’s just that simple. Remember that we must focus on the readers before anything else.

3) Your ultimate goal should be to build a website for the visitors first and nothing else. If you are counting every single word on every single page and making every attempt to get as many keywords into the site that is feasible thinking this is SEO, they you are in for a rude awakening. This process that was just described is known as keyword stuffing and it is not a good thing to do.

4) No one like flashy websites. No matter what anyone will tell you, the vast majority of web visitors will prefer visiting a website that is simple to navigate, loads very quickly and is easy to read. This means that the plainer the website is the better. Just because everyone has high speed internet access does not mean that they want to wait for a flash menu or landing page to load. Keep it simple, well laid out and visibly appealing. This may seem difficult, but in reality it is not. Furthermore, remember that only the first 100KB of a page will be indexed. This means that if you have too many images, flashy layouts and the like before any of the content, the chances of you actually getting indexed how you want will be greatly diminished.

5) Content and keywords should be natural. In all simplicity, read what you are about to post out loud to a friend or family member. If they give you a funny look as you are reading it, then it does not sound natural to them. Think of it as a book in which each page of the website is just another page in the book. It should have interesting and unique information on it. The only difference is that a website will never actually have an ending whereas a book will.