How to Save Money on the Adwords Network

Hi Everybody,
I am aware that most people think that Adwords costs an arm and leg with little results to show for it that is for sure not true. Adwords has been brought here to help us, so I mentioning following tips to help web developers make the best out of the service :

1. Make sure you select the right currency

2. Use negative keywords

3. Make a rigorous daily budget

4. Analise your clicks

Another thing is that now days Google allows web developers to earn money off their websites by placing ads (Ad-sense). Some web designers try to manipulate the system by clicking on their own ads as much as possible. The best way to stop this kind of fraud is check your page logs; Adwords gives you the option of blocking certain sites that you don't want your advertisement to show up on.

Adwords has only a few protections that help prevent click fraud, though they do disable AdSense accounts who break the rules. Google tend to be very hesitant to refund the victims, if at all. Reports out there suggest that companies are actually suing Google to get the money lost back, so be careful.