Steps in PSD to HTML Email Conversion

Hi Everyone,
Following are some steps to PSD to HTML Email conversion :

1. Designing The Email – PSD to Email template starts with designing the email in Photoshop which is the best design platform in the world. Think of your entire email as an image and make use of graphics and color to make it attractive to the eye.

2. Slice PSD File – In this step the entire email will be sliced into different sections such as the header, logo, body and footer. Each of these elements will have different functions in the final mail so you need to save them separately. This needs to be done with precession to ensure the email looks elegant in the end.

3. Convert PSD to HTML – Here all the sliced image files are hand coded to add functionality to them. This is where the image file becomes a web compatible format. Different sections of the email are assigned their respective functions during this coding.

4. PSD to CSS – PSD to CSS is very important in email conversion as it is with this file that your email will render fast on a web browser. It will also set uniformity attributes to your email so that it appears the same whichever medium it is accessed through.

5. Compatibility Test – Once you convert PSD to email it has to be tested across popular browsers and platform to check for its compatibility. The mail will be tested on browsers such as Internet Explorer, Firefox, Chrome Safari and Opera and webmail services such as like Gmail, Yahoo, AOL, MSN and Outlook Express.

6. Integrating Template into Email – In the last step the PSD design to HTML email is integrated in the webmail for you to begin your campaign. The integration process may differ for the different email service providers. You can also make use of this template to run a campaign using email marketing software.