Social Media Marketing Applications

The social media, networking and application websites and services used in an optimized content marketing effort depend on where end consumers spend time as well as the major influences on those target audiences.

Some of the most popular social applications are: Facebook, YouTube, Twitter, LinkedIn, StumbleUpon, FourSquare and social mobile apps. But there are others that can provide more effective connections with people a brand is trying to engage depending on their content discovery, consumption and even sharing preferences.

For example: Flickr, SlideShare, Delicious and niche social networks powered by Ning.com have created some formidable connections with influencers leading to media coverage, new hires and new business.